Voluntarization of the Ukrainian language mentality: the views of Dontsov-publicist

Abstract

In the article it is proved that D. Dontsov saw his journalistic vocation in the implementation of voluntarization of Ukrainian language mentality. The editor in chief of «Literary-Scientific Herald» («Herald») considered insufficiently representation of the will in Ukrainian national character as his unforgivable weakness, which predicts a dubious future of Ukrainian ethnos. The changing of priorities in Ukrainian language mentality is subordinated, among other things, the imperative of the style of Dontsov-publicist, in particular the frequency of directives, that energize, harden the will of readers of the magazine.