Types of assessments and linguistic means of expression in advertising texts

Authors

  • Олександра Юріївна Арешенкова , ,

DOI:

https://doi.org/10.31812/filstd.v7i2.659

Keywords:

advertising text, assessment, types of assessment, evaluative meaning

Abstract

The article considers the types of assessment in the texts media , print and outdoor advertising. Analyzed lexical, lexico-stylistic and expressive means of expression.

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Published

2012-11-20

Issue

Vol. 7 No. 2 (2012)

Section

Linguistics and poetics of the text

How to Cite

Types of assessments and linguistic means of expression in advertising texts. (2012). Philological Studies: Scientific Bulletin of Kryvyi Rih State Pedagogical University, 7(2), 100-109. https://doi.org/10.31812/filstd.v7i2.659

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