Linguistic and stylistic expressive means of advertising media texts
DOI:
https://doi.org/10.31812/filstd.v6i1.767Keywords:
media advertisement, expressivity, vividness, linguistic and stylistic facilitiesAbstract
Composition and types of the linguistic and stylistic facilities used in texts of media advertisement are considered in the article, frequency of their use and executable function are analyzed.
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Published
2011-10-16
How to Cite
Арешенкова, О. Ю. (2011). Linguistic and stylistic expressive means of advertising media texts. Philological Studies: The Scientific Publication of Kryvyi Rih State Pedagogical University, 6(1), 9–13. https://doi.org/10.31812/filstd.v6i1.767
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Section
Structure and semantics of linguistic units