Арешенкова, Олександра Юріївна, Ukraine
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Philological Studies: the Scientific Publication of Kryvyi Rih State Pedagogical University Vol. 16 (2017) - Linguistics and poetics of the text
Sentence-wish as a communicative-pragmatic advertising message activator
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Philological Studies: the Scientific Publication of Kryvyi Rih State Pedagogical University Vol. 15 (2016) - Linguistics and poetics of the text
Evaluation the recipient-consumer is an effective manipulative tool influencing the buyer
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Philological Studies: the Scientific Publication of Kryvyi Rih State Pedagogical University Vol. 14 (2016) - Linguistics and poetics of the text
Key words in the advertising texts is quite effective communicative pragmatic means
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Philological Studies: the Scientific Publication of Kryvyi Rih State Pedagogical University Vol. 10 (2014) - Structure and semantics of linguistic units
Advertisement text as functional variety of speech
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Philological Studies: the Scientific Publication of Kryvyi Rih State Pedagogical University Vol. 9 No. 1 (2013) - Linguistics and poetics of the text
Neologisms as а means of advertisement texts expressiveness
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Philological Studies: the Scientific Publication of Kryvyi Rih State Pedagogical University Vol. 8 (2012) - Linguistics and poetics of the text
Structures of the direct addressing in texts of the printed advertisement
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Philological Studies: the Scientific Publication of Kryvyi Rih State Pedagogical University Vol. 7 No. 2 (2012) - Linguistics and poetics of the text
Types of assessments and linguistic means of expression in advertising texts
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Philological Studies: the Scientific Publication of Kryvyi Rih State Pedagogical University Vol. 6 No. 1 (2011) - Structure and semantics of linguistic units
Linguistic and stylistic expressive means of advertising media texts
Abstract PDF (Українська)
